Blog

Today more and more countries are now accepting that COVID 19 is not going to disappear quickly, so they have made the decision to open borders to international travellers whether they are citizens or residents, sports players or business people.  This comes with certain conditions one of which is being able to prove you have been fully ... View More

The term audiovisual translation (AVT) refers to the transfer from one language to another of the verbal content contained in audiovisual products such as films, TV programs, plays, musicals, operas, video games and web pages. These are just some of the examples of the many audiovisual products available which require translations. Audiovisual products are designed to be both seen and heard at the same time but they are mostly meant to be ... View More

In this day and age, global marketing is more important than ever before. This means a multilingual marketing strategy could be a missing link in your company if you want to reach your corporation’s goals. Many companies still believe that English is the most important language so why bother with translations. Any company which still adopts this strategy could be missing lost opportunities with an increase in sales being entirely possible if a multilingual ... View More

Using videos as promotional material on the internet is now used by virtually all eCommerce businesses because it is an effective way of advertising in this competitive world.  Voice-overs add the desired effects when promotional material needs to be translated in an effective way.

Professional voice-over artists use their voices in film, radio, television, video presentations and theatre. They are ... View More

In today’s constantly evolving economy eCommerce continues to go from strength to strength and the predictions are that it’s likely to increase in popularity over coming years as more and more buyers trust purchasing online.

It is not much of a surprise that 9 out of 10 internet users prefer to access websites in their own languages. Therefore, product marketing for a business ... View More

ZircoDATA Pty Ltd, a leader in records and information management from governance through to storage, digitisation and destruction, has acquired our mother entity Xine Communication, one of the largest translation service providers in Australia. This acquisition extends ZircoDATA’s portfolio in conversion services in complementary sectors including financial, government, legal, medical and professional services.
Jacqueline Fitzpatrick, ZircoDATA CEO, will oversee the transition of the Xine business into ZircoDATA, giving ZircoDATA an expanded footprint in the ... View More

To be successful today it’s critical that businesses don’t just communicate in the more well-known languages like English as overseas customers appreciate being approached in their own native language. This breaks down communication and cultural barriers and helps customers feel as though they are valued. Translation companies have the experience to help businesses translate their websites and marketing material to match the needs of ... View More

The translation is crucial to enabling the understanding of ideas from another culture, so it is important that cultural considerations are integrated when a text is going through the translation process. It is important to realize that language and culture are interlinked and translating culture is as important as translating text. Culture includes various things, such as syntax, literacy, art, language, dialect, ideology and religion.
A Canadian business that intends on targeting North American customers ... View More

Your employer or college lecturer might have told you that you must proofread your work before submitting it. It is quite possible that you have considered the following question – “do I really need to proofread my work?” A simple answer to that is writing and proofreading is dependent on one another so writing is unlikely to ... View More

A multilingual chatbot is a software application that enables multilingual online chat conversations to take place through the use of text or text-to-speech instead of communicating with a human. Multi-lingual live chat is now a necessary part of most online stores with a worldwide customer base. A multilingual chatbot offers an effective communication solution in the language chosen by the person who wants to chat.

To enable the fulfilling of this requirement for online ... View More