Multicultural
Research Services
Aussie Translations assists businesses and government agencies with customised multicultural research, ensuring effective engagement with Australia’s diverse cultural and linguistic communities.
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Australia is a vibrant melting pot of cultures, languages, and ethnicities. For private enterprises, these culturally and linguistically diverse (CALD) groups represent significant target markets. For government agencies, understanding these groups is crucial for effective policy-making and implementation. Aussie Translations is here to support your organisation with targeted multicultural research, ensuring your strategies resonate with Australia’s diverse population.
How Multicultural Research Benefits Your Organisation
Unlock the power of effective communication with our multicultural research and translation services. Let our experts guide you through the complexities of multilingual communications, helping your organization connect with diverse audiences in over 250+ languages today!
Get the facts you need to make smart decisions
Overcome the logistical challenges of approaching migrant communities
Reply on neutral, apolitical research and obtain unbiased results
Get data about the more than six million Australians
15+ Years of Trusted Aussie Translations
Why Multicultural Research
is Worth the Effort?
- As of 2023, 30.7% of Australia’s population, approximately 8.2 million people, were born overseas
- In the 2022-23 financial year, net overseas migration contributed to a significant population increase, with 518,000 people added. This marks one of the highest net migration figures on record
- The top countries of birth for migrants in Australia include China, India, the Philippines, Vietnam, Italy, South Africa, Malaysia, and Germany
No government agency and no business should ignore such a large proportion of the population.
Latest statistics: Australian Bureau of Statistics
Multicultural Research Tools
While this list is not exhaustive, it gives you an idea of the tools we use to find out what you need to know:
Computer-Assisted Telephone Interviews
Discussions with Community Leaders
Field
Interviews
Community
Feedback Sessions
Panel Discussions /
Group Interviews
Focus
Groups
Interviews with
Opinion Leaders
Questionnaires
Our Head of Research is a migrant himself, holds an MBA in International Business, and brings first-hand field experience in market research and data collection.
Public Sector Multicultural Research
Inclusion, compliance, and transparency are crucial aspects of your role as a government representative. With CALD (Culturally and Linguistically Diverse) groups forming an essential part of Australian society often a dominant presence in certain areas understanding migrants’ opinions, values, and expectations is vital for effective policymaking and implementation. Consider these Australian suburbs, for example:
NSW
Haymarket
88% Migrants
QLD
Robertson
62% Migrants
SA
Regency Park
63% Migrants
VIC
Clayton
70% Migrants
WA
Northbridge
68% Migrants
TAS
Dynnyrne
33% Migrants
NT
Coonawarra
50% Migrants
ACT
Acton
57% Migrants
No government agency or business should overlook such significant proportions of the population, as these figures clearly highlight the vital role that migrants play in shaping Australia’s diverse society.
Discover What Aussie Translations Clients Have Learned
Here are some questions that Aussie Translations clients have answered through our targeted multicultural research:
- Is our communication material effective?
- Do migrant communities understand our messages?
- What’s the opinion of ethnicity X on topic Y?
- How do ethnic communities view our policy?
- How can we raise awareness among non-English speakers?
- How can we influence behavior within migrant communities?
